The technology used to show a 3D movie and the goggles we wear in the theater were made possible by Land and his colleagues. But this is just one of a host of technological breakthroughs Land invented and commercialized, most of which centered around light and how it interacts with materials. His Polaroid camera was first released commercially in 1948 at retail locations and prices aimed at the postwar middle class. Land is probably best known for the “instant photo” – or the spiritual progenitor of today’s ubiquitous selfie. 21, 1947, at a meeting of the Optical Society of America. The film exposure and processing hardware are contained within the camera there’s no muss or fuss for the photographer who just points and shoots and then watches the image materialize on the photo once it spools out of the camera. Land demonstrated his new technology publicly for the first time on Feb. Three years later, after plenty of scientific development, Land and his Polaroid Corporation realized the miracle of nearly instant imaging. The original Polaroid camera freed users from needing to trek to a darkroom to develop their images. But in 1943 when 3-year-old Jennifer Land asked to see the family vacation photo that her dad had just taken, the technology didn’t exist. Today, thanks to smartphones and other digital cameras, we can see snapshots immediately, whether we want to or not. It probably happens every minute of the day: A little girl demands to see the photo her parent has just taken of her.
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